About us
“We believe in more than just coffee. We believe in people, stories, and sustainability.”
Our Mission
Our mission is to source the finest coffee for roasteries, while creating a positive impact for farmers and the environment, and ensuring complete transparency and traceability.
Our Values
At the heart of our business are the principles of transparency, sustainability, and fairness. We believe that building honest, direct relationships between farmers and roasteries is key to creating a positive impact.
2CanTrades was founded on a strong principles: Connecting, Transparency and Equality.
We believe that roasters deserve to know the journey of their beans—from farm to roastery. By partnering directly with coffee farmers, we ensure traceability, fair practices, and sustainable sourcing.
From Farm to Roastery: How It All Started
Our story began with a passion for coffee and a desire to support farmers by creating direct trade partnerships. We’ve worked with smallholder farms from Latin America to source the highest quality green coffee beans, building a transparent supply chain that benefits both producers and roasters.
Our Sourcing Process
Partnerships
We start by creating direct, trusted relationships with coffee farmers worldwide, ensuring shared values in quality and sustainability.
Selecting Coffee Beans
Our partners handpick the finest green coffee beans, focusing on unique varieties and sustainable farming practices to meet the needs of roasteries.
Cupping & Quality Control
Each batch undergoes thorough cupping and quality checks to ensure exceptional flavor profiles and consistent quality.
Ensuring Traceability
We document every batch for full traceability, so roasteries know exactly where their beans come from, ensuring transparency.
Logistics
We manage logistics, export & import to deliver the beans fresh and in top condition, directly in our warehouse.
Delivery & Ongoing support
We deliver the green coffee beans and after delivery, we continue to support roasteries with cupping guidance and their selection.